The First 12 is a digital education platform created to help newly licensed real estate agents turn their license into a working business — fast. At its center is an editorial-style ebook that lays out a quick-start blueprint for your first twelve closings: the systems to set up in week one, how to generate leads with social media, AI tools and networking, and how to build a client base that keeps referring you long after the closing table. Alongside the ebook, a printable ten-page tracker turns the book's principles into daily, weekly and ninety-day actions you can actually measure.
It is written for agents at the very beginning of their careers — especially women in their twenties and thirties who are new to the industry and want a clear, honest roadmap instead of guesswork. Every chapter is practical and nationwide, with reminders to check the rules of your own state and brokerage along the way.
The First 12 is built by Misty Cuthbertson, a Realtor® licensed in North Carolina and South Carolina who has been in the business since 2005. Misty has worked with first-time buyers, sellers, investors, landowners, commercial and luxury clients, and owned and operated her own brokerage — and she distilled twenty years of relationship-driven experience into this blueprint for the agents coming up behind her.